Interactive shopping concierge providing personalized recommendations and predictive data analytics.

Interactive shopping concierge providing personalized recommendations and predictive data analytics.

Activity Start Date 01.07.2015
Advantages and Innovations: The product position in the market stands alone as it focuses on: - up and cross selling based on smart personalized recommendations pushed by proprietary recommendation engine - integrated offline, mobile and online experience tracking customer behaviour - big data capturing, such as fitting room analytics and sales increase (Units Per Transaction, conversion rates) - providing predictive data analytics - complete customer preferences and profile capturing - user friendly applications for all platforms (Android, iOS, Windows) - flexible backend that can be easily adapted to fit needs of all retail segments - specific know how about retail segments Benefits for retailers: - Directly boost up and cross selling - fgast response to customers' needs - enhance efficiency of sales personnel - Generate valuable presales data - Build innovative image Benefits for shoppers: - feel confident about purchases - find and match garments in-store - Time saving - privacy in browsing and choosing items - order in advance - track purchases, wish list and recommendations Such concept with integrated in-store, mobile and web experience is not yet commercially deployed, and all other companies in this space are not providing such an unique and innovative product envisioning the future of retail by connecting all channels. The product focuses on specific niche providing a real time new data gathering, unique recommendation engine that captures customer’ needs and provides personalized recommendations based on different sources, product roadmap perspective (e.g. SMART TV, Near field communication integration, etc.) providing value to all from shoppers, sales personnel to management.
Center name: Тестовый центр
Current Stage of Development: Front end applications for all platforms are fully developed as well as administration tool controlling scenarios. The solution architecture is designed in a generic way so the solution can be easily adapted to fit needs of all retail segments. Backend is developed in Java technology while frontend applications are developed for all platforms: Android, iOS, and Windows.
Date of creation: 01.07.2015
Description of the offer: A young innovative company focused on multi channel retail solutions converging online, in-store and mobile experience creating new customer experience and “customer–brand” engagement. Products are presented at National Retail Federation and features as top 4 visual and smart applications. An initial idea for the solution is a result of personal shopping experience and identification of shortfalls in existing shopping process. The solution is an interactive shopping assistant in-store improving shopping experience and helping retailers raise sales. Also can be a combination of in-store, mobile and interactive window applications providing seamless convergence of online and brick and mortar experience as well capturing complete customers behaviour and preferences providing personalized recommendations and predictive data analytics. Features; - Solution recognizes customers as they enter the store and provides personalized suggestions and real time personalized promotions - Solution notifies sales personnel about customers entering store and allowing sales personnel to have a full overview about customer profile (purchase history, wish list, items viewed last time but not purchased, recommendations based on customer preferences, created outfit, etc.) - Browsing items online at home, select items to be prepared in fitting room when customers come, order items from home and schedule a pick up at store as well as notify sales personnel of a customer’s proximity to the store - Create a specific outfit in-store and have it stored in customers profile on customers’ mobile application - Scan the barcode of items through the customers mobile application or touch screens in-store and get complete information about product, availability, sizes and colours, overview of similar items as well as suggesting complementary items - Provide information about items location in the store map on the mobile application of customers mobile devices or touch screens in store - Integration with social networks by sharing selected items, purchased items showing the address of the store, sharing a created outfit and ratings - Solution provides information about available items in-store allowing to make pre-orders of items not available in that particular store, or to advise of stock availability at nearby stores in real time - Provides reservation and purchase options in-store through use of tablets, touch screens or mobile phones and request items to be delivered to home address or other store - Enhance efficiency of the sales personnel by providing direct interaction between shoppers and sales personnel through tablets/mobile phones in-store and fitting rooms - Generate valuable pre sales data and complete in-store/mobile and fitting room analytics - Have a digital wardrobe in mobile application with possibility to post it on social networks, upload other items, etc. - The reporting tool provides data about the complete usage of the solution, customers’ behavior, selected items, top rated items, interaction with social media, fitting room analytics, sales personnel responsiveness, etc.
Market Keywords: 07002002 Clothing and shoe stores
Partner's sphere of activity: An ideal partner is a company that already has a retail customer base, complementary product portfolio and resources for global sales and implementation.
Partner's tasks: True
Profile type: Business offer
Summary: The Croatian ICT company has developed a big data solution for shopping. It raises sales and provides new shopping experience capturing complete customer behaviour. The solution is a combination of in-store, mobile and interactive window applications providing seamless convergence of online and in-store experience, boosting sales and feedback for retailers. The company is looking for a partner who can take over the global sales/distribution or to close a licence or service agreement.
Technological Keywords: 01004004 ASP Application Service Providing
Type and Role of Partner Sought: An ideal partner is a company that already has a retail customer base, complementary product portfolio and resources for global sales and implementation.
Type of Partnership Required: Distribution Services Agreement / License Agreement

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